社交电商把分享放进同一个环境，对话工具则进一步把购物变成连续对话。顾客不再只浏览静态页面，而会询问“为什么推荐它”。这种互动足以降低选择压力，也让品牌从一次曝光进入更长的决策过程。 好的智能导购首先应该提问，而不是急着发送购买链接。平

The story of chat systems begins well before social platforms. In the period of mainframe dominance, computers were large, institutional, and far from ordinary users. Work was usually handled through delayed computation. People prepared stacks of instructions, submitted machine-readable tasks, an